Organized by the Western Association of Broadcasters—the membership body for private radio and television stations across Alberta, Saskatchewan and Manitoba—the 89th annual WAB Conference takes place May 28–29, 2025 at the Fairmont Banff Springs in Banff, Alberta, convening senior executives, content creators and technology providers to address the rapid pace of change in broadcasting .

Over two days, the program features high-impact keynotes from psychologist and podcaster Kimberly Knull on resilient leadership, sales strategist Shawn Casemore on building unstoppable revenue engines and former BC Lions captain Angus Reid on elite team culture, alongside sessions on AI-driven media monetization, audience analytics and regulatory updates from the CRTC and Canadian Association of Broadcasters .

Complementing sessions and panel discussions are networking receptions, a golf tournament and sponsor expos designed to spark partnerships and deliver practical, forward-thinking strategies that equip broadcasters to innovate and thrive in an evolving media landscape .